Prague Again the Best Meeting Destination of New Europe
Prague became the best meeting destination of New Europe region again, shows the annual ranking compiled by Slovenian Kongres Magazine. Meetings Star Awards ranking, celebrating 10th anniversary in 2018, evaluates the European meeting destinations regarding their meeting infrastructure, marketing activities and a set of other factors. The award ceremony announcing the winners took place on January 22, 2019 at the Conventa trade show in Ljubljana.
In 2018, Kongres Magazine expert jury has for the first time divided the destinations into four categories by their size, according to their maximum meeting capacity: XL destinations able to host more than 2,000 delegates, L destinations with the capacity up to 2,000 people, M destinations suitable for events up to 1,000 delegates and small S meeting destinations that can host up to 500 people. In parallel, the jury compiled also a ranking of the destinations of the so called “New Europe” – cities of the Central and Eastern Europe.
Prague, with a capacity of more than 2,000 delegates, took 7th place in the XL destinations ranking, same as in the previous year. The city improved its evaluation from 4.55 points out of 5.00 possible in 2017 to 4.59 points in 2018. This overall score made Czech capital the leading destination within the New Europe ranking again, followed by Athens (4.51) and Warsaw (4.43).
The jury evaluated 90 meeting destinations in total, based on the set of 75 various criteria. The number of 4* and 5* category hotel rooms (22,491) and hotels (258), banquet hall maximum capacity (2,400 pax), the largest hall available in the city (10,237 m2) and maximum hall capacity in theatre style (13,500 pax) are among the criteria evaluated in the raking. Prague’s overall score is then a result of combination of the following individual grades:
- Natural and cultural factors: 4.87
- General and transport infrastructure 4.69
- Tourist infrastructure: 4.91
- Meeting infrastructure: 4.89
- Marketing Buzz: 4.92
- ICCA index: 4.93
- Numbeo quality of life Index: 3.24
- Numbeo Safety Index: 4.02
- ACI Airport Connectivity Index: 4.62
- Subjective grade: 4.84